As we currently know, Meizu last week sent a key to a room as a new conference invitation, next week will launch a thousand dollars in the price of the phone charm blue 3s, it was previously announced Blue Charm 3 Upgraded version. Running through the year, we have become accustomed to January N field conference Meizu; however, after two weeks is 6.18 electricity supplier section 618 champion last year, this year’s conference specialist, which is not a Meizu pressure? We Nan for a simple telephone interview.
First, the invitation: a car, a house, what’s next?
“Our next product intended to emphasize the small and beautiful, and later found that the house is able to meet the definition of special products, so I used this idea as an invitation,” If you follow the surface to explain the meaning of , the meaning of this invitation seems these. But from another perspective, there is some other reason to take it for granted.
“Our friends said the conference sent a car to send the house, is not the time to consider the next send his wife a” joke Nan Road. In fact when the Meizu sent through the helmet, fed through games, fed through fan. Meizu invitations outside expectations are sequentially overstating. So Nan mouth “Our next conference should really consider sending young wife” It was a joke, but also have a place to look forward to.
Second, last year 6.18 single product champion? This year does not force
pressure not only reflected in the invitation it last year, Meizu completed 350% of the sales growth, the expansion of the pressure of the past are far from comparable. Li Nan said with a smile, “This growth has brought pressure on two aspects, one is how to support users on-year growth of peripheral service experience. Another is insufficient abatement chain shipments, of course, in private visits with some of when industry personnel, they always said I was happy for these distressed. ”
In the last year in Nan publicly expressed “key 2016 is not growth, offline channels repair shop enrichment, supply products over the same period, is the key issue.” Therefore, although this data is 350% growth sounds scary, but it did not bring pressure to Meizu, because the target is changed, or you can say Meizu steady step.
This argument also applies to this section 6.18 electricity supplier, although the charm blue note2 phone Jingdong last year won a single product category sales champion, but this year the name of the first Meizu is not forced. Li Nan believes that “strengthening the online and offline service, we pay more attention to things 6.18; we can not blindly stocking electricity supplier section 6.18, the lower channels of supply; you know that some mobile phone manufacturers to this day advance evacuated all channels stocking ready to do. ” Faced with this electricity supplier’s Day “before and after the press half the normal sales demand thing,” get rid of the burden of the idol is also good.
Third, we eat the blue part of the charm of Apple users
Whether the invitation to take the room key did, or 6.18 single product champion, and the whole thing about the new Meizu 6.13. After the first half of the charm and charm blue blue note series update, Meizu again in June to launch a thousand-level new, upgraded version of the Blue Charm Blue Charm 3s 3, which would have been a bit different.
Why should prepare a thousand dollars equipment? This question can give the phone’s Li Nan a “show off” opportunities. From the environment point of view, the mobile phone market has become a “second smartphone to select” from “the user’s first smartphone.” At first glance this is the reason for bad-mouthing the current mobile phone industry – the market slowdown. But there are also positive factors behind the user will choose their own reason more suitable.
“Data show that part of the charm of iPhone users later chose blue, it may just be because the user is not the first time to buy a smart phone; some users choose iOS later, and now seems in do not need to spend so much money you can get less experience, in fact, this phenomenon also urge us to choose to do as much as possible thousand Yuan goods good. “
Fourth, the future need to do a few thing
next week, Meizu again to open a conference, pushing a thousand dollars machine; next week, will try to give online and offline to prepare adequate supply of 6.18. Two weeks later, nature is a part of the interview. When the domestic mobile phone market slowdown, reached the international market is not a new topic, but it is still the focus.
“In the future we will be the main push of different brands in different regions, so the effect will be even better in the open market Europe, Meizu acceptance of the brand will be better, but in India, public recognition for the Blue Charm higher degree of knowledge so we have our own strategy in different regions
in fact, the first to receive the keys to make invitations, inevitably reminiscent LifeKit house smart home model room;.. just as in-line on Airbnb test project, although his attention better than a mobile phone, but no doubt will be more interesting in this accommodating more than 30 pieces of intelligent hardware house, you can experience the “future” family experience. but from the phone feedback view, LifeKit House still have a lot of room for improvement.
“in the actual experience inside, people associate degrees higher for the smart home requirements. For example, some experience who will move my car to see why the parking place, the air conditioning at home Why not synchronized opened. Currently between this experience in addition to promoting the concept of smart home, in fact, is in the process of restoring to the actual needs and capabilities of the user’s point “This is the last in Nan to share my experience. (Di)
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